This is a really good, simple approach to building your author platform. Something I myself am having to rethink and start over at doing, because mine was on Google+. Please read the full post, it's solid and short and sweet.
In most places bad things come in threes, in Babylon they come in sevens. The Babylon Tales project, or Tales from Babylon, is the writing playground for author Nathan Weaver. Enter Babylon at your own risk.